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Survey Shows Companies Lose Customers During Online Holiday Promotions Because They Aren’t Collecting Preference Data for Marketing Communications

PossibleNOW Survey Shows Many Companies Are Not Ready for the Upcoming Holiday Season DULUTH, GA. (PRWEB) DECEMBER 11, 2018 – Industry observers expect online sales this holiday season to rise 22 percent according to Deloitte. This compares to 5 percent last year, where online holiday sales… Continue Reading

Press

Tags: CCPA, compliance laws, customer preference data, customers preference, Deloitte, e-mail marketing, email, enterprise consent and preference management solutions, enterprise-wide preference management platform and strategy, eric tejeda, GDPR, historical preference records, marketing, marketing channels, marketing ROI, online holiday sales, online sales, phone, possiblenow, preference data, preference management, preference management data, preferences, spending power, text

December 11, 2018

PossibleNOW Cited As One of 12 Providers That Matter Most in New Independent Report for GDPR & Privacy Management Software

PossibleNOW views the growing privacy landscape as an opportunity to focus on consent, preference, and data subject rights management for enterprise companies in need of a more sophisticated solution DULUTH, GA. (PRWEB) NOVEMBER 28, 2018 – Leading analyst research firm, Forrester Research, unveiled this week its… Continue Reading

Press

Tags: analyst research firm, Consent, consent experience, customer experience, customer journey, data, Data Subject Access Requests, data subject rights, data subject rights management, DSAR, EU General Data Protection Regulation, forrester, forrester research, GDPR, loyalty, possiblenow, preference, preference collection, preference management, Privacy, privacy landscape, privacy management software solutions, The Forrester New Wave: GDPR and Privacy Management Software

November 30, 2018

PossibleNOW Survey Shows Majority Of Companies Losing Customers From Insufficient Customer Consent Management Systems

Majority of Companies Still Don’t Realize True Impact Customer Consent Has on their Bottom Line DULUTH, GA. (PRWEB) NOVEMBER 01, 2018 – PossibleNOW™, the leading provider of enterprise consent and preference management solutions, today announced new results of a survey on customer communications consent, which shows… Continue Reading

Press

Tags: brand communications, compliant consent system, consent laws, consent management platform, consent preferences, consent strategies, customer communications consent, customer consent, customer consent data, data, digital marketing, enterprise consent, European Union, GDPR consent regulations, global unsubscribe requests, opt-down pages, opting out, possiblenow, preference management solutions

November 6, 2018

Making the Case for Consent and Preference Management

Establishing the Need for Consent and Preference Management Consumers around the globe are demanding personalization, privacy, and the power to control the conversation with the brands that serve them. For many CMOs and CTOs, the challenge is not in proving or establishing the need to… Continue Reading

Whitepapers

Tags: Accenture, Consent, consent and preference, Consent and preference management, contact center, customer engagement, customer experience, Customer Service, data, Email Marketing, Email Service Provider, email unsubscribe link, ESP, European Union, fact-based decision-making, GDPR, General Data Protection Regulation, identity theft, making the case, marketing agency, marketing ROI, NCSA, opt-down system, opt-ins, opt-outs, oracle, personal information, personalization, preference centers, preference data, preference management, Privacy, shopping experiences, social media, TRUSTe

September 26, 2017

OCC/FDIC Revisions for TCPA Compliance: Banking Industry Preparedness

Webinars

Tags: 2023, compliancepoint, connecticut, direct, marketing, possiblenow, regulatory, SB1058, TCPA, TCPA Update, webinar

February 8, 2024

Connecticut’s SB1058 – an Update to TCPA

Webinars

Tags: 2023, compliancepoint, connecticut, direct, marketing, possiblenow, regulatory, SB1058, TCPA, TCPA Update, webinar

December 7, 2023

Direct Marketing Regulatory Environment in 2023 Webinar

Webinars

Tags: 2023, compliancepoint, direct, environment, marketing, possiblenow, regulatory, webinar

April 25, 2023

Evaluating Florida’s Mini-TCPA

Summary Just when companies thought they were done dealing with the onslaught of lawsuits filed under the TCPA, the Florida legislature has unanimously passed CS/SB 1120. This bill updates the Florida Consumer Protection Law and the Florida Telemarketing Act and creates what is basically another… Continue Reading