PossibleNOW Announces GDPR Consent Quick Start Program to Help Companies Achieve Consent Compliance Before Deadline

Type: Press

Program allows companies to implement an out-of-the-box solution while providing a roadmap to an enterprise consent and preference management platform.

ATLANTA (PRWEB) MARCH 15, 2018 – PossibleNOW, the leading provider of enterprise consent and preference management solutions, today announced the launch of a program to enable companies to quickly deploy consent capture capabilities, providing the ability to comply with GDPR consent collection by the May 25 deadline.

“It’s no secret the marketplace has exploded with band-aid solutions for GDPR consent compliance,” said Rob Tate, VP of Sales, PossibleNOW. “However, most large companies know they need a scalable platform that can capture, manage and archive consent across channels and across the enterprise. The liability associated with the new GDPR regulation is significant, and no vendor understands the use cases for enterprise consent management better than PossibleNOW.”

PossibleNOW’s consent and preference management platform, MyPreferences, provides the ability to collect and manage a granular level of consent, transactionalize the consent, and maintain the consent history and the disclosure language used. The GDPR Consent Quick Start Program within MyPreferences implements configurable out-of-the-box functionality to comply with GDPR quickly, as well as the ability to expand the functionality, design, and reach across the enterprise, allowing for full utilization of the MyPreferences consent and preference management platform.

The Quick Start Program uses a consent management portal that provides:

• Configurable consent collection and management
• Standalone webpages branded with the client logo
• Consent capture capabilities that can integrate into contextualized points along the customer journey such as the website or campaign workflows
• Multi-lingual capabilities that are configurable based on country, region, or locale
• One-click method for revoking consent
• Full auditable history of all consent actions taken

“As the deadline for GDPR quickly approaches, demand from global companies for a consent capture solution is high, especially to ensure the ability to keep their marketable universe intact,” said Scott Frey, President and CEO, PossibleNOW. “Through utilization of our proven MyPreferences platform, which was created with privacy by design and launched in 2010, this GDPR Consent Quick Start Program provides our customers the ability to comply with GDPR consent collection requirements while laying out a roadmap to full enterprise preference and consent capabilities.”

About PossibleNOW

PossibleNOW leverages powerful technology and industry-leading expertise to enable companies to listen to customers, remember what they like and dislike and respond in useful, personalized ways. Its enterprise consent and preference management platform, MyPreferences®, collects customer and prospect preferences, stores them safely and makes them available to any other system or application in the enterprise. PossibleNOW strategic services experts identify opportunities, plan technology deployments, design preference collection interfaces and position clients for a win. MyPreferences is purpose-built to help large, complex organizations gain control over communications, mitigate compliance risk and reduce marketing expenses while improving customer experience and loyalty.