Implementation of Consent and Preference Management

pnadmin, Whitepapers September 29, 2017

Prepare for Success The management of customer zero-party data, including customer consents and preferences, typically represents a “crossover” initiative — one that begins as a marketing project, gains traction through IT, and finds valuable application in customer service and support. Moreover, in its aim to… Continue Reading

PossibleNOW Launches Database Service To Help Companies Protect Themselves From Known Plaintiffs In TCPA And Debt Collection-Related Lawsuits

pnadmin, Press June 30, 2015

The Telephone Consumer Protection Act (TCPA), originally enacted to regulate telemarketing calls, has spawned a cottage industry of known plaintiffs who look for opportunities to bring crippling class action and individual lawsuits against marketers and debt collectors. PossibleNOW offers a database of these known plaintiffs… Continue Reading