New Medicare Express Consent Requirements | CMS 2025 Final Rule

pnadmin, Videos June 27, 2024

Summary Hi, I’m with the government, and I’m here to help—if your idea of help means dealing with yet another regulation related to capturing express written consent. There are now over 80 countries and dozens of states with privacy laws. The latest CMS 2025 rule… Continue Reading

DNC Compliance: It Only Takes One Mistake

pnadmin, Videos March 13, 2024

Summary For businesses conducting outbound calling or texting campaigns, managing TCPA compliance is crucial to avoid significant financial penalties. Many companies’ Do Not Call (DNC) infrastructures are outdated, having been built 20 years ago. As technology and regulations evolve, it is essential to ensure that… Continue Reading

Difference Between Preferences & Consent

pnadmin, Videos January 23, 2024

Summary The difference between a preference and consent can be understood through a simple analogy. A preference is like asking a friend if they want to play baseball; it’s an opt-in or opt-out choice for specific topics, such as outdoor gardening or power tools, in… Continue Reading

SiriusXM: Stakeholder Alignment Ensures Success

pnadmin, Videos November 29, 2023

Summary Some of the challenges we faced involved getting alignment with various business units. I recommend bringing together departments like legal and marketing, which often have different opinions, to get them on the same page. This way, you can understand the regulatory requirements and the… Continue Reading

SiriusXM: Purpose-built Platform Is Flexible & Scalable

pnadmin, Videos November 29, 2023

Summary We chose a purpose-built preference management solution to handle the complexity of our business rules and support our customers effectively. As our rules have evolved, this solution has allowed us to add complexity and adapt to organizational changes in managing preferences. It was crucial… Continue Reading

SiriusXM: Access To Experts Was Critical

pnadmin, Videos November 29, 2023

Summary Having access to preference consultants during our implementation was critical for us. It gave us peace of mind because we brought in people who had experience with preference tools and could provide the right guidance. We trusted these experts to identify potential roadblocks, prevent… Continue Reading

MyPreferences: Consent & Preference Management Platform

pnadmin, Videos August 17, 2022

Summary Modern marketers struggle to build trust and deliver expected customer experiences, especially with the removal of third-party cookies. To meet rising expectations, businesses must collect explicit first-party data, ensure transparency, and give customers control over their data, as required by privacy regulations. This demands… Continue Reading

How GDPR Impacts Marketing

pnadmin, Videos November 13, 2017

Summary Marketers collect customer data for initiatives like sending promotions or campaigns. However, the General Data Protection Regulation (GDPR) impacts how this data can be used. Under GDPR, marketers need to consider the basis on which they are marketing, such as whether they are relying… Continue Reading

PossibleNOW Announces GDPR Consent Quick Start Program to Help Companies Achieve Consent Compliance Before Deadline

pnadmin, Press March 15, 2018

Program allows companies to implement an out-of-the-box solution while providing a roadmap to an enterprise consent and preference management platform. ATLANTA (PRWEB) MARCH 15, 2018 – PossibleNOW, the leading provider of enterprise consent and preference management solutions, today announced the launch of a program to… Continue Reading

PossibleNOW Announces Strategic Solution with RedPoint Global for GDPR Consent Management

pnadmin, Press March 22, 2018

New GDPR solution enables companies to offer comprehensive functionality for management of customer identity, profile data and consent ATLANTA and WELLESLEY HILLS, Mass., March 20, 2018 /PRNewswire/ — PossibleNOW, the leading provider of enterprise consent and preference management solutions, today announced a strategic product initiative for GDPR consent and data… Continue Reading