Making the Case for Consent and Preference Management

pnadmin, Whitepapers September 26, 2017

Establishing the Need for Consent and Preference Management Consumers around the globe are demanding personalization, privacy, and the power to control the conversation with the brands that serve them. For many CMOs and CTOs, the challenge is not in proving or establishing the need to… Continue Reading

5 Reasons Why Enterprises Struggle with Customer Engagement

pnadmin, Articles January 8, 2018

It’s great to be the big kid on the block–fat budgets, top talent, vast infrastructure, and all that goes with being an established, enterprise-class competitor. Yet with all of that clout, many national brands struggle mightily with building and sustaining customer engagement. That’s because they… Continue Reading

PossibleNOW Announces Partnership with Scribe Software for Enhanced Data Integration Services

pnadmin, Press December 13, 2017

Partnership Enables PossibleNOW to Better Facilitate Connectivity Between MyPreferences and Customer Products ATLANTA (PRWEB) DECEMBER 12, 2017 – PossibleNOW, the leading provider of customer engagement and enterprise consent and preference management solutions, today announced its partnership with Scribe Software, a global data integration leader that accelerates data and… Continue Reading

PossibleNOW Enhances MyPreferences to Address GDPR Cookie Consent Challenges

pnadmin, Press December 7, 2017

Enterprise consent and preference management leader enables companies to maintain and grow marketing databases affected by new regulations ATLANTA, GA (PRWEB) – DECEMBER 07, 2017 – PossibleNOW, the leading provider of customer engagement and enterprise consent and preference management solutions, today announced an enhancement to its… Continue Reading

PossibleNOW to Host 2nd Annual Customer Engagement Marketing Summit

pnadmin, Press June 24, 2013

Signature event expands with Fortune 500 brands, breakthrough sessions on big data, customer engagement, cross-channel marketing and more Atlanta, Georgia – June 24, 2013 – PossibleNOW, the leading provider of customer experience and enterprise preference management solutions, today announced plans to host the second annual Customer… Continue Reading

PossibleNOW Launches Cloud-Based Email Marketing Personalization Platform: MyPreferences® Campaign

pnadmin, Press July 16, 2014

Customer personalization platform empowers companies to tailor communications to recipients’ needs, reducing opt-outs and improving marketing ROI Atlanta, Ga. – July 16, 2014 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced the launch of its MyPreferences® Campaign product, a… Continue Reading

PossibleNOW’s MyPreferences® Momentum consulting service selected by industry leaders in air travel, insurance, financial services and more

pnadmin, Press January 8, 2015

Professional services package delivers tailored business case, planning materials to speed initiation of personalization and engagement strategies Atlanta, Ga. – January 8, 2015 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced that its MyPreferences Momentum consulting service has been… Continue Reading

PossibleNOW Selected by Top 10 Global Pharmaceutical Provider, Solidifies Healthcare Preference Management Leadership Position

pnadmin, Press May 18, 2015

Fortune 500 companies in health insurance, health system management and pharmaceuticals partnering with PossibleNOW for customer engagement Atlanta, Ga. – May 18, 2015 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced its selection by one of the top 10… Continue Reading

PossibleNOW Included in Independent Report on Preference Management, a Technology Cited as “Powerful,” “Underused”

pnadmin, Press November 18, 2015

Report recommends enterprises develop a preference management strategy, identify a vendor that can help them get started immediately Atlanta, Ga. – November 18, 2015 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced its inclusion in a new report by… Continue Reading

The Key to Customer Engagement: Consent, Preferences, and Zero-Party Data

pnadmin, Whitepapers September 29, 2017

Zero-Party Data