What Is a Consent Management Platform? Is it needed?

pnadmin, Blog January 27, 2021

A consent  management platform (CMP) is a tool that keeps your company,  website or application compliant with consent regulations such as the EU’s General Data Protection Regulation (GDPR). A CMP accomplishes this by asking users for permission to collect and use their data. The collected… Continue Reading

PossibleNOW Survey: 81% of Companies Engaged in International Telemarketing Report Little to No Knowledge of International Laws and Regulations

pnadmin, Press April 16, 2020

DULUTH, GA. (PRWEB) APRIL 15, 2020 PossibleNOW™, a leading provider of enterprise preference management, consent, and compliance solutions, today announced the results of its latest survey, showing 81% of U.S. businesses engaged in international telemarketing report little to no knowledge of international laws and regulations. When… Continue Reading

New Survey Shows +26% Increase In Businesses Collecting Consent From 2018 To 2019, Indicators Point To Gap In Compliance Knowledge

pnadmin, Press April 17, 2019

PossibleNOW Survey Shows Many Companies Have Increased Consent Collection, Yet Lack Understanding of Regulations That Govern Consent DULUTH, GA. (PRWEB) APRIL 17, 2019 – PossibleNOW ™, the leading provider of enterprise consent and preference management solutions, today announced the results of its latest survey, showing a… Continue Reading

Survey Shows Companies Lose Customers During Online Holiday Promotions Because They Aren’t Collecting Preference Data for Marketing Communications

pnadmin, Press December 11, 2018

PossibleNOW Survey Shows Many Companies Are Not Ready for the Upcoming Holiday Season DULUTH, GA. (PRWEB) DECEMBER 11, 2018 – Industry observers expect online sales this holiday season to rise 22 percent according to Deloitte. This compares to 5 percent last year, where online holiday sales… Continue Reading

PossibleNOW Cited As One of 12 Providers That Matter Most in New Independent Report for GDPR & Privacy Management Software

pnadmin, Press November 30, 2018

PossibleNOW views the growing privacy landscape as an opportunity to focus on consent, preference, and data subject rights management for enterprise companies in need of a more sophisticated solution DULUTH, GA. (PRWEB) NOVEMBER 28, 2018 – Leading analyst research firm, Forrester Research, unveiled this week its… Continue Reading

Making the Case for Consent and Preference Management

pnadmin, Whitepapers September 26, 2017

Establishing the Need for Consent and Preference Management Consumers around the globe are demanding personalization, privacy, and the power to control the conversation with the brands that serve them. For many CMOs and CTOs, the challenge is not in proving or establishing the need to… Continue Reading

Does Your Company Focus on the Art or Science of Complying With GDPR Consent?

pnadmin, Articles May 22, 2019

You’ve seen it before, the long form you must sign before participating in a potentially dangerous activity, the checkbox at the bottom of an end user agreement before you can use a new piece of software, the numerous documents that are part of every major… Continue Reading

How GDPR Impacts Marketing

pnadmin, Videos November 13, 2017

Summary Marketers collect customer data for initiatives like sending promotions or campaigns. However, the General Data Protection Regulation (GDPR) impacts how this data can be used. Under GDPR, marketers need to consider the basis on which they are marketing, such as whether they are relying… Continue Reading

New White Paper From PossibleNOW Helps Enterprises Earn Customer Consent To Comply With GDPR Regulations

pnadmin, Press August 21, 2018

Customer Consent & Preference Management Are Key to Building Trustworthy Relationships DULUTH, GA (August 14, 2018) – PossibleNOW™, the leading provider of enterprise consent and preference management solutions, today announced the availability of its latest research white paper: “Earning And Maintaining Consent In The GDPR… Continue Reading

PossibleNOW Announces GDPR Consent Quick Start Program to Help Companies Achieve Consent Compliance Before Deadline

pnadmin, Press March 15, 2018

Program allows companies to implement an out-of-the-box solution while providing a roadmap to an enterprise consent and preference management platform. ATLANTA (PRWEB) MARCH 15, 2018 – PossibleNOW, the leading provider of enterprise consent and preference management solutions, today announced the launch of a program to… Continue Reading