Survey Shows Companies Lose Customers During Online Holiday Promotions Because They Aren’t Collecting Preference Data for Marketing Communications

pnadmin, Press December 11, 2018

PossibleNOW Survey Shows Many Companies Are Not Ready for the Upcoming Holiday Season DULUTH, GA. (PRWEB) DECEMBER 11, 2018 – Industry observers expect online sales this holiday season to rise 22 percent according to Deloitte. This compares to 5 percent last year, where online holiday sales… Continue Reading

OCC/FDIC Revisions for TCPA Compliance: Banking Industry Preparedness

pnadmin, Webinars February 8, 2024

   

Connecticut’s SB1058 – an Update to TCPA

pnadmin, Webinars December 7, 2023

   

Direct Marketing Regulatory Environment in 2023 Webinar

pnadmin, Webinars April 25, 2023

How GDPR Impacts Marketing

pnadmin, Videos November 13, 2017

Summary Marketers collect customer data for initiatives like sending promotions or campaigns. However, the General Data Protection Regulation (GDPR) impacts how this data can be used. Under GDPR, marketers need to consider the basis on which they are marketing, such as whether they are relying… Continue Reading

Why Are Metrics So Important?

pnadmin, Blog July 5, 2018

You’ve heard the old adage of “State your goal first. Then map out steps to achieve it.” Evaluating a new marketing technology is no different. Let’s say you’re trying to analyze your preference management system. You need to state your goals first. To figure out… Continue Reading

5 Reasons Why Enterprises Struggle with Customer Engagement

pnadmin, Articles January 8, 2018

It’s great to be the big kid on the block–fat budgets, top talent, vast infrastructure, and all that goes with being an established, enterprise-class competitor. Yet with all of that clout, many national brands struggle mightily with building and sustaining customer engagement. That’s because they… Continue Reading

PossibleNOW Partners With RedPoint Global, Inc. To Offer MyID Application

pnadmin, Press October 3, 2011

Provides Database Application To Identify And Link Unique Customers Across An Enterprise DULUTH, GA – October 3, 2011 – PossibleNOW, the leading provider of compliance and marketing solutions for direct marketers, announces that they have formed a strategic partnership with RedPoint Global Inc., the Boston-based provider… Continue Reading

PossibleNOW Integrates Wireless Consent Compliance Application Into Its MyPreferences Solution;

pnadmin, Press February 27, 2012

Enables Capture Of Express Written Consent Across All Marketing Channels DULUTH, GA – February 27, 2012 – PossibleNOW, the leading provider of compliance and preference management solutions for marketers, announces that they have integrated its new Wireless Consent Compliance Application into MyPreferences®. This capability helps marketers… Continue Reading

PossibleNOW to Host 2nd Annual Customer Engagement Marketing Summit

pnadmin, Press June 24, 2013

Signature event expands with Fortune 500 brands, breakthrough sessions on big data, customer engagement, cross-channel marketing and more Atlanta, Georgia – June 24, 2013 – PossibleNOW, the leading provider of customer experience and enterprise preference management solutions, today announced plans to host the second annual Customer… Continue Reading