Preference Center Organization

pnadmin, Videos January 20, 2024

Summary You know that junk closet where you throw everything? We all have one. You don’t know where to put that unused DVD player, empty picture frame, or extra parts from your disposal, but you toss them in, knowing you’ll need them someday. Then, when… Continue Reading

Centralized Consent Repository is Foundational

pnadmin, Videos January 19, 2024

Summary It was important for us to have a stand-alone centralized solution to have all data in one location. This centralization is crucial because if we ever need to respond to regulators, we can refer to one source of truth. Additionally, by building this platform,… Continue Reading

Preferences Enable Compliance, Communications, & Content

pnadmin, Videos January 18, 2024

Summary At Scotiabank, we implemented a preference management platform to comply with Canada’s anti-spam legislation, which is a key priority for our heavily regulated financial institution. This implementation allowed us to focus not only on regulations but also on increasing opportunities to contact customers via… Continue Reading

5 Reasons Why Enterprises Struggle with Customer Engagement

pnadmin, Articles January 8, 2018

It’s great to be the big kid on the block–fat budgets, top talent, vast infrastructure, and all that goes with being an established, enterprise-class competitor. Yet with all of that clout, many national brands struggle mightily with building and sustaining customer engagement. That’s because they… Continue Reading

PossibleNOW Announces Partnership with Scribe Software for Enhanced Data Integration Services

pnadmin, Press December 13, 2017

Partnership Enables PossibleNOW to Better Facilitate Connectivity Between MyPreferences and Customer Products ATLANTA (PRWEB) DECEMBER 12, 2017 – PossibleNOW, the leading provider of customer engagement and enterprise consent and preference management solutions, today announced its partnership with Scribe Software, a global data integration leader that accelerates data and… Continue Reading

PossibleNOW Enhances MyPreferences to Address GDPR Cookie Consent Challenges

pnadmin, Press December 7, 2017

Enterprise consent and preference management leader enables companies to maintain and grow marketing databases affected by new regulations ATLANTA, GA (PRWEB) – DECEMBER 07, 2017 – PossibleNOW, the leading provider of customer engagement and enterprise consent and preference management solutions, today announced an enhancement to its… Continue Reading

PossibleNOW Partners With RedPoint Global, Inc. To Offer MyID Application

pnadmin, Press October 3, 2011

Provides Database Application To Identify And Link Unique Customers Across An Enterprise DULUTH, GA – October 3, 2011 – PossibleNOW, the leading provider of compliance and marketing solutions for direct marketers, announces that they have formed a strategic partnership with RedPoint Global Inc., the Boston-based provider… Continue Reading

PossibleNOW Launches MyPreferences® Momentum Service to Develop Vision, Roadmap and Plan for Companies Deploying a Preference Management Strategy

pnadmin, Press July 10, 2014

Professional services package delivers tailored business case, planning materials to speed initiation of personalization and engagement strategies Atlanta, Ga. – July 10, 2014 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced the launch of its MyPreferences®Momentum consulting service, a… Continue Reading

PossibleNOW Launches Cloud-Based Email Marketing Personalization Platform: MyPreferences® Campaign

pnadmin, Press July 16, 2014

Customer personalization platform empowers companies to tailor communications to recipients’ needs, reducing opt-outs and improving marketing ROI Atlanta, Ga. – July 16, 2014 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced the launch of its MyPreferences® Campaign product, a… Continue Reading

PossibleNOW Provides Technology Solutions & Services That Enable Marketers to Comply With Pending FCC Declaratory Ruling

pnadmin, Press June 22, 2015

The June 18 Federal Communications Commission (FCC) announcement of sweeping declaratory rulings adds restrictions and broadens the impacts on companies using automated dialers and text message marketing. PossibleNOW’s do not contact and preference management solutions offer functionality for TCPA compliance. Atlanta, Ga. – June 22,… Continue Reading